Big news for family travelers with wee-ones in tow, Bugaboo and LittleStepsAsia.com have launched a series of free family city guides in Hong Kong, Singapore, Jakarta, and Kuala Lumpur.
Stay in-the-know and on-the-go in four of Asia’s leading cities. Bugaboo, the iconic Dutch stroller brand, and Little Steps Asia, the leading website in Asia for parents, teamed up with local parent trendsetters to offer insider tips on where to stay, play, shop, and explore. Take an artsy stroll through Hong Kong, taste your way through kid-friendly neighborhoods in Singapore, shop for Indonesian designers for kids in Jakarta, and stay in unique boutiques in Kuala Lumpur. Grab a copy for your baby bag or download it on the road – the city is yours!
Beyond your average travel guide
Partnering with tastemakers, influencers, and stylish parents across the region was a key element of producing the guides. There were more than 10 expert contributors involved in this project, each giving their top picks on kid-friendly hotels, top spots to enjoy a bit of family-fun, favorite restaurants, and of course, where to shop!
Bee in the city
The team worked with local photographers (Suzanne Goodwin in Hong Kong, Littleones Photography in Singapore, and Viveash Photography in Kuala Lumpur and Jakarta) to snap unique city photographs of the influencers and their little ones in the Bugaboo Bee3 strolling at their favorite city spots. You can head to Lamma Island or Bowen Road for a perfect stroller-friendly walk in Hong Kong. Enjoy a homemade ice lemon tea in the Singapore Botanic Garden. Explore the greens in Taman Suropati with your kids on a car-free Sunday in Jakarta. Hang-out at the must visit KLCC packed with loads of activities for kids.
Free & Fabulous
The guides are available in two formats. The printed guide offers readers 40 pages of beautifully illustrated content, photographs, and user-friendly maps. The digital version is available now via Bugaboo’s interactive microsite bugaboo.littlestepsasia.com and can be downloaded by city or in full format. The guide was designed by Unison Creative based in Hong Kong. For complete distribution information of the free guide. Please check the link.
Giveaway + Regional Events
To celebrate the launch, Bugaboo is giving away the hero product of this guide—Bugaboo Bee3 on the dedicated microsite bugaboo.littlestepsasia.com. Also, check out LittleStepsAsia.com for updates on regional events from January 2016 onwards for families to join.
